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(925) 284-1644 info@lafayetteacademy.com

Lafayette Academy Privacy Policy

Effective Date: April 21, 2026

At Lafayette Academy, we treat your family’s information with the same care and respect we give our own. This Privacy Policy explains how we collect, use, protect, and—in very limited cases—share information. Our goal is simple: parents, students, guardians, and visitors should feel completely confident that your data is safe, respected, and never exploited.

 

Privacy at a Glance

  • We collect only the information needed to provide tutoring and test‑prep services.

  • We never sell or share your information for third‑party marketing.

  • We use trusted service providers (Mindbody, Formstack, Constant Contact, Zoom) who must protect your data.

  • Parents control their child’s information and may request access or deletion at any time.

  • We comply with California privacy laws (CCPA/CPRA) and COPPA for minors.

  • You may opt out of marketing communications at any time.

 

1. Information We Collect

We collect only the information necessary to provide high‑quality educational services, communicate with you, improve our programs, or comply with legal obligations.

Information You Provide Directly

This includes information you share through our website forms, email, phone calls, text messages, in‑person enrollment, or any other direct communication:

  • Contact details (name, email address, phone number, mailing address)

  • Student information (name, grade/age, school, subjects of interest, learning needs, assessment results, tutor notes, or progress information you choose to share)

  • Payment or billing information (processed only through secure third‑party providers)

  • Any messages, questions, or feedback you send us

Information Collected Automatically

When you visit https://lafayetteacademy.com, we may collect:

  • Technical data such as IP address, browser type, device information, and pages visited

  • Essential cookies required for site functionality

  • Optional analytics cookies (if enabled) to understand visitor trends

We do not use Google Analytics, Meta Pixel, or any cross‑site tracking tools.

We do not require account creation to use our website and do not collect sensitive personal information beyond what is reasonably needed for educational support.

 

2. How We Use Your Information

We use the information we collect to:

  • Respond to inquiries and match families with appropriate tutors or programs

  • Provide, administer, and improve our tutoring services (in‑person or online)

  • Communicate about scheduling, progress updates, payments, or important service‑related matters

  • Send direct marketing communications from Lafayette Academy (emails, newsletters, postcards, text/SMS messages)

  • Conduct surveys to better understand your family’s needs

  • Analyze website usage to improve our website

  • Comply with legal obligations or protect our rights

Use of AI Tools (Administrative Only)

We may use AI‑powered tools to assist with administrative tasks or generate educational materials. These tools do not receive or store student personal information unless explicitly stated.

 

3. We Never Sell Your Information

We will never sell, rent, or trade any personal information you provide to us or that we collect through your interactions with Lafayette Academy. Your information is not a commodity to us.

 

4. Direct Marketing Communications and Consent

We may use your contact information to send marketing communications about our tutoring programs, test‑prep services, educational resources, special offers, or events.

Text/SMS Messages and Surveys

We obtain affirmative, prior consent before sending marketing or promotional text messages or surveys to mobile numbers. Our opt‑in process includes clear disclosures about:

  • The nature of the messages

  • Message frequency

  • That message/data rates may apply

  • That consent is not required to purchase services

  • How to opt out (reply “STOP”)

Providing a phone number for scheduling or emergencies does not constitute consent for marketing texts.

Opting Out

You may opt out at any time:

  • Every marketing email includes an “unsubscribe” link

  • Text/SMS messages can be stopped by replying “STOP”

  • You may contact us directly to update your preferences

Opting out of marketing does not affect service‑related communications.

 

5. When (and Why) We May Share Information

We are extremely protective of your data and share it only in narrow circumstances:

With Trusted Service Providers

We work with third‑party vendors who help us operate our business. These providers are contractually required to use your information only to perform services for us and must maintain strict confidentiality. They are prohibited from selling or using your data for their own purposes.

Our major service providers include:

Within Lafayette Academy

Information may be shared internally among tutors, staff, and educational directors strictly on a need‑to‑know basis.

For Legal or Safety Reasons

We may disclose information if required by law or to protect the safety of a student or others.

With Your Explicit Consent

We will never share your information with any outside organization for their own marketing or advertising purposes.

Links to Other Websites

Our website may contain links to external sites. We are not responsible for the privacy practices of those websites.

 

6. Data Security

We guard your information as if it were our own. We work only with vendors who use industry‑standard administrative, technical, and physical safeguards, including encryption for sensitive transmissions, secure servers, and access controls.

Internally, access to student information is limited to staff and tutors who need it to provide services. All tutors receive confidentiality guidance and are expected to handle student information responsibly.

While no system is 100% impenetrable, we take data security seriously and work with companies that do the same.

 

7. Data Retention

We retain personal information only as long as necessary to fulfill the purposes described in this policy or as required by law. When information is no longer needed, we securely delete or anonymize it.

Because our third‑party vendors store most operational data, their retention policies may apply. We encourage families to review the privacy policies linked above.

 

8. Cookies and Tracking Technologies

Our website uses:

  • Essential cookies required for site functionality

  • Optional analytics cookies to understand visitor trends

You may manage cookie preferences through your browser settings.

We do not use cookies or tracking technologies for cross‑site advertising.

Our website does not respond to Do Not Track (DNT) signals.

 

9. Children’s Privacy

Many of our students are minors. We do not knowingly collect personal information directly from children under 13 without verifiable parental consent, in compliance with COPPA.

Parents and guardians may request access to, correction of, or deletion of their child’s information at any time.

 

10. Your Rights and Choices (Including CCPA Rights)

You have the right to:

  • Access the personal information we hold about you or your child

  • Request corrections to inaccurate data

  • Request deletion of your information (subject to legal obligations)

  • Opt out of marketing communications

  • Object to or limit certain processing

  • Revoke previously given consent

We do not sell or share personal information as defined under the California Consumer Privacy Act (CCPA/CPRA).

For minors, these rights may be exercised by a parent or legal guardian.

You may exercise your rights by contacting us (see Section 13).

 

11. Changes to This Privacy Policy

We may update this policy from time to time. The revised version will be posted on our website with a new effective date.

 

12. International Users

Our services are directed primarily to users in the United States. If you access our site from outside the U.S., your information will be processed in the United States under U.S. law.

 

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

Lafayette Academy 3400 Mt. Diablo Blvd. Lafayette, CA 94549 Phone: (925) 284‑1644 Email: info@lafayetteacademy.com

We will respond promptly and work with you to address any issue.